Share Calculator

Doc Martens Share Price Calculator

The Mission

The Overview

Global brand Doc Martens launched a share scheme for employees

Intuitive share scheme calculator for a global brand

About the business

Doc Martens are a British footwear and clothing brand famous for their boots

With their famous Griggs' 1460 boots named as one of the iconic British designs and part of the FTSE 250, Doc Martens are a globally recognised brand.

The Action

The build

Two tax schemes, brand guidelines, dynamic content and lots of user testing

Applicable to employees in both England and Scotland, our backend code had to adapt to incorporate both tax setups with differing bands. Whilst remaining within strict brand guidelines, we had to insure our calculator was intuitive and worked seamlessly without the need for any instructions.

The Results

Intuitive calculator

It's still early days for this project, however the initial engagement has been great. Analytics prove out that over 98% of all users on the site get a quote out at the end, which is the primary aim of this tool.

The Overview

Global brand Doc Martens launched a share scheme for employees

As an ethical global brand, Doc Martens has launched a share scheme for their employees. This allows employees to save money on a monthly basis within a favourable tax - share holding setup. To gain understanding of what could be a complex scheme, we developed a calculator intuitive demonstrate the plan.

Services we provided
Website
Hosting
Maintenance
Intuitive share scheme calculator for a global brand
About 
Doc Martens Share Price Calculator

Doc Martens are a British footwear and clothing brand famous for their boots

With their famous Griggs' 1460 boots named as one of the iconic British designs and part of the FTSE 250, Doc Martens are a globally recognised brand.

The build

Two tax schemes, brand guidelines, dynamic content and lots of user testing

Applicable to employees in both England and Scotland, our backend code had to adapt to incorporate both tax setups with differing bands. Whilst remaining within strict brand guidelines, we had to insure our calculator was intuitive and worked seamlessly without the need for any instructions.

The Results

Intuitive calculator

It's still early days for this project, however the initial engagement has been great. Analytics prove out that over 98% of all users on the site get a quote out at the end, which is the primary aim of this tool.

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